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NEW ARRIVAL

DIRTY SUEDE

Wrap the mind & body in pure sensuality. A fragrance of velvety cedar and seductive musk blended with balsam, jasmine, and soft amber.

HOLIDAY GIFT GUIDE

Heretic has you covered with clean & scent-ual gifts for everyone on your naughty and nice list.

OUR STORY

Pioneers of handcrafted natural fragrances made with functioning plant-based ingredients.

PRESS

“A flair for the provocative and a taste for alchemy. Featuring naturally derived ingredients, right down to the alcohol base.”

-WWD

WHAT WE DO

FUNCTIONAL FRAGRANCE

Our fragrances go far beyond "clean" to bring the wild beauty and functional benefits to each of our natural fragrances.

Radically Transparent

We aren’t afraid to bare it all. We list every ingredient for every fragrance.

Safe, natural ingredients

No phthalates • No parabens • Non toxic • Always cruelty-free and vegan friendly

Gender Neutral

Fragrances shouldn’t be assigned to a specific gender, so ours is meant for everyone.